White-label PPC is where an agency outsources management of their client's PPC accounts to a third-party provider. This practice allows agencies to expand their service offering without the need for in-house expertise, or take on additional clients that can't be managed by their existing team alone.

No! For ongoing client management Becky asks the agencies she works with to commit to a 3-month minimum term (I put a lot of time upfront into understanding your clients and ways of working), then you'll be on a monthly rolling contract.

Becky can also provide support on a one-off project basis.

Yes! Although Google and Microsoft Ads is our main specialism we also have extensive experience with Meta Ads (Facebook and Instagram) and Linkedin advertising.

We don't offer paid social agency support as a standalone service, but we can help your client's complement their PPC strategy by using paid social channels for remarketing, brand awareness, and lead generation.

When working with agencies the brief is led by your requirements and what gaps you need to fill, so ways of working can flex to your needs.

Before starting we'll discuss how to make working together as smooth as possible for you, your clients and your existing team.

Yes! I'm is happy to join your Slack channel and use your platforms (Asana, Monday, Basecamp, etc.), plus we'll have catch-up calls to check in on client performance and progress.

Some agencies I work with want me to have direct communication with their client stakeholders, while others manage this through an Account Manager - it's your choice!